With the rise of technology and digital marketing, people are trying to explore new tools and technologies to aid their marketing journey. Among some really powerful tools Search engine optimization (SEO) and pay-per-click advertising (PPC) tops the list. Now the question arises why is it so? Because they are critical in driving traffic and increasing …
How to combine SEO & PPC data for more powerful results Read More »
Digital marketing provides several advantages to businesses by allowing them to reach a broader audience at a reduced cost. By leveraging various digital channels, companies can personalize their marketing messages to specific demographics and precisely target customers. Furthermore, digital marketing provides real-time feedback and analytics, enabling businesses to measure the effectiveness of their campaigns and …
Digital Marketing – Why, What, Where, When and How? Read More »
Social media refers to the use of web and mobile-based technologies to create, share, and exchange information, ideas, and content in virtual communities and networks. Social media platforms allow users to create and share text, images, videos, and other types of content with their friends, family, and followers. Examples of some popular social media platforms …
Social media strategies can help your brand grow Read More »
So, one day I was browsing the internet to learn about digital marketing. I discovered several tools and strategies to assist me with my digital marketing business. I also learned about SEO, PPC, and other related topics. Then I realized schema markup is critical for SEO or e-commerce products. I became quite perplexed at this …
Why schema mark-up is important for SEO or e-commerce Product Read More »
Marketing refers to the process of identification, anticipation and covering the process of customer needs and satisfaction. It takes creating, promoting and distributing essential goods and services into consideration. The main aim of marketing is to build and maintain a healthy and strong relationship of business with all customers. This helps in the generation of …
Analyse challenges and decode them with data-driven marketing. Read More »
Social commerce refers to a business model which focuses on combining social media with e-commerce. It helps in enabling transactions and social interactions between businesses and customers. This includes selling goods and services by the means of social media platforms like Instagram, Facebook, Twitter, Pinterest, WhatsApp and others. Social media features such as likes, views, …
Social Commerce: Your Ticket to Sustainable Business Growth Read More »
What if I say that you are incurring a loss of hundreds of dollars a day, a week or a month? You won’t believe me but the same is happening if you, being a businessman, aren’t using Facebook pixel for marketing your products or services. This might sound ridiculous but Facebook Pixel has a capability …
“Social Media”, whenever this word is heard by anyone, the fastest thing that comes to our mind is Facebook, Instagram or maybe Twitter. We use these sites or applications daily in our day to day life. People spend most of the time swiping for new feeds or watching their friend’s story. Youths with 1.6 billion …