Digital sparrow

Social commerce refers to a business model which focuses on combining social media with e-commerce. It helps in enabling transactions and social interactions between businesses and customers. This includes selling goods and services by the means of social media platforms like Instagram, Facebook, Twitter, Pinterest, WhatsApp and others. Social media features such as likes, views, …

Social Commerce: Your Ticket to Sustainable Business Growth Read More »

What if I say that you are incurring a loss of hundreds of dollars a day, a week or a month? You won’t believe me but the same is happening if you, being a businessman, aren’t using Facebook pixel for marketing your products or services. This might sound ridiculous but Facebook Pixel has a capability …

Facebook Pixel- Helping marketers grow Read More »

“Social Media”, whenever this word is heard by anyone, the fastest thing that comes to our mind is Facebook, Instagram or maybe Twitter. We use these sites or applications daily in our day to day life. People spend most of the time swiping for new feeds or watching their friend’s story. Youths with 1.6 billion …

Best tools for social media marketing Read More »

Marketing has been defined again and again with the passage of time. Different techniques and terminologies have been made or discovered according to the needs of the marketers. The increasing use of the internet and technologies has helped the marketers to enlarge their group of activity to a larger and broader market. In this process, …

Importance of Influencer Marketing Read More »

The phrase “Web Hosting” refers to a service that can help an individual, firm or an organization to have an online presence by means of posting a website or a webpage on the internet. It means to maintain the website so that people around the internet would be able to see it just from a …

The Best Web-Hosting for Word press Read More »

We all commonly use the word “Brand”, which we associate with big companies having famous and trusted products. Just by hearing the name, we draw a picture of the company/product and decide its image whether it is positive or negative. Every one of us uses the internet for a number of things. We spend much …

Building a personal brand in the age of digital Read More »

With the advancement of technology, people have become more dependent on the internet. One cannot imagine their life without the internet. We use the internet even for small and basic daily routine works. From ordering food to clothes, booking a cab or flight tickets, everything has gone online. With the increasing numbers of global internet …

Scope of Digital Marketing in India and career opportunities in 2024 Read More »

Only a few years back, buying a property was meant for the rich. They could only afford the sky touching prices of the properties. In fact, many people didn’t buy properties as it was a very long and tedious process. An end number of documents had to be signed, all placed in a correct order. …

Digital Advertising: An opportunity for Real-estate market to grow Read More »

We are not new to the word “Unicorn” and have been hearing it not and then on the internet, TV and in books as well. The term “unicorn” in the business world refers to a privately held startup that has reached a valuation of over $1 billion by disrupting traditional industries with innovative technology-based solutions.  …

2023 Was a Record Year for Unicorns and Technology Will Continue To Drive Surge Read More »

The rise of social media platforms such as Facebook, Instagram, Twitter and YouTube has brought about a remarkable transformation in our lifestyles. It has revolutionized the way people share information, communicate, and consume content. The advent of social media has made it effortless for individuals as well as businesses to produce, distribute, and access an …

Social Media and Content Creation Tools : Drive Brand Awareness Read More »